Our website was successfully redesigned in 2018 to better engage users and ease navigation. Our target clients include current and potential homeowners looking to renovate or build architectural luxury homes in the Grand Rapids and Lakeshore markets. We reconfigured the landing page to display a slider featuring projects historically generating the most engagement on our previous website and social media, and generally speaking, shifted focus throughout the site from text to photos. We streamlined the layout to facilitate navigating the site, and also added staff bios to help visitors feel personally connected to our team. Website analytics and positive feedback from clients and colleagues attest to our success and make our efforts deserving of this honor.